Marketing Manager – Healthcare Information

Join an exciting and dynamic company that designs point-of-need solutions for health professionals. We create and license professional and educational content and then mobilize it to PDAs, wireless devices, and the Web. Our content and distribution partners include FA Davis, Lippincott Williams & Wilkins, McGraw-Hill, and Merck & Co.

We need an energetic marketer with experience in healthcare publishing and/or e-marketing who would enjoy building on the current marketing activities of a rapidly growing organization.

As a marketing manager, you will develop and maintain clear messages about the company and its products through a variety of media channels such as the company website, e-mail promotions and newsletters, booth displays, web ads, and print brochures. Activities include project management of product launches and marketing initiatives, preparation of marketing plans, creation of programs to maximize institutional roll-out and renewals, communication with partner companies and industry mavens.

Required Experience
• Preparation, scheduling, and implementation of marketing plans
• Design and execution of e-marketing campaigns
• Copywriting, editing, proofreading of promotional materials
• Analysis of competing products and market trends
• Knowledge of healthcare information markets
• Management of team projects

Desired Skills
• Excellent written and oral communications skills
• Strong organizational skills, and ability to handle multiple projects
• Motivation and the ability to work in a team environment
• Familiarity with PDAs

Requirements
• 2-5 years of marketing experience
• Bachelor’s degree
• Facility with Windows-based applications such as Word, Excel, and Powerpoint

This position is based in Media, PA (outside of Philadelphia)