(Tob Control[TA])
4,755 results
  • Correlates of oral nicotine pouch use, use frequency and flavour use among US adults. [Journal Article]
    Tob Control. 2026 Jul 17. [Online ahead of print]He Y, Roberts ME, … Shang CTC
  • CONCLUSIONS: ONP use was common among individuals with current and prior tobacco use which may be consistent with alternative nicotine use. However, a small proportion of ONP users reported no prior use of other tobacco products, highlighting the need for continued research on nicotine uptake through ONPs among tobacco-naïve populations, particularly among young adults. In addition, the prevalence of co-use with other tobacco products may limit potential public health benefits.
  • Publisher Full Text (DOI)
  • Philip Morris International's youth-appealing 'Curiosity' IQOS advertising campaign. [Journal Article]
    Tob Control. 2026 Jul 17. [Online ahead of print]Yin TH, Jackler RKTC
  • CONCLUSIONS: Marketers know that curiosity is at its peak during youth. The IQOS Curiosity campaign appears designed to appeal to impulsive and sensation-seeking youth who are drawn to novel experiences. In its new 'Curiosity' campaign PMI has transitioned its IQOS advertising strategy from one focused on recruiting adults who smoke to differentially targeting youth and young adults.
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  • Flavour and brand of nicotine pouches used most often among US adolescents, 2025. [Journal Article]
    Tob Control. 2026 Jul 01. [Online ahead of print]Sanchez LM, Miech RA, … Leventhal AMTC
  • CONCLUSIONS: Among US adolescents reporting lifetime use of nicotine pouches in 2025, use of non-tobacco flavoured pouch products was nearly universal and ZYN was the predominant brand used. Prioritising regulatory policies on flavoured pouches, especially ZYN brand products, merits consideration to reduce youth nicotine pouch use.
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  • Dual use of tobacco and khat in eastern Ethiopia: a qualitative study. [Journal Article]
    Tob Control. 2026 Jun 22. [Online ahead of print]Letta S, Tefera M, … Salloum RGTC
  • CONCLUSIONS: Findings suggest that male participants begin tobacco and khat use at an earlier age, driven by sociocultural norms and gendered expectations. This co-use is sustained by multiple reinforcing drivers: perceived synergistic stimulation between khat and tobacco, deeply rooted social and cultural practices, progression from habitual use to dependence and accessibility and affordability, which perpetuate the behaviour. Thus, effective cessation programmes must address co-use and be adapted to sociocultural realities.
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  • Smoking depictions in the manga 'ONE PIECE' over its 27-year serialisation: a segmented time series analysis of Sanji. [Journal Article]
    Tob Control. 2026 Jun 24. [Online ahead of print]Tobari H, Shimizu C, … Aizawa MTC
  • CONCLUSIONS: Despite this decline, smoking behaviour and tobacco product depictions continued to appear in the series. Policies with adolescent-focused, legally binding implications for smoking environments were associated with reductions in the smoking depictions of a core character. Given the global reach of Japanese manga among young audiences, strengthening regulations on smoking depictions and enhancing media literacy education for adolescents may be necessary to reduce the risk of smoking initiation.
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