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Selling open access health care delivery to patients and administrators: what's the hook?
Health Mark Q. 2002; 19(3):57-69.HM

Abstract

A new concept in health care delivery involves the use of Open Access Scheduling for patients. In an attempt to manage spiraling medical costs and patient care demands many medical practices and managed care organizations are looking for alternative delivery models for health care. Open Access Scheduling has been garnering many advocates and converts from past traditional medical service delivery models. Unfortunately, due to its limited penetration into the medical community, little of Open Access' essential characteristics are generally understood. This paper looks at Open Access from the perspectives of: patients, medical administrators, office staff and providers. We discuss the tenets of Open Access, the benefits from its use, its challenges, and the steps necessary to initiate this type of service delivery.

Authors+Show Affiliations

Pinto MB
School of Business, Penn State Erie, Station Road, Erie, PA 16563, USA. mxp49@psu.edu
Parente D
No affiliation info available
Barber JC
No affiliation info available

MeSH

Appointments and SchedulesAttitude of Health PersonnelHealth Services AccessibilityHumansJob SatisfactionManaged Care ProgramsMarketing of Health ServicesOffice VisitsOrganizational ObjectivesPatient SatisfactionPractice Management, MedicalUnited States

Pub Type(s)

Journal Article

Language

eng

PubMed ID

12077810

Citation

Pinto, Mary Beth, et al. "Selling Open Access Health Care Delivery to Patients and Administrators: What's the Hook?" Health Marketing Quarterly, vol. 19, no. 3, 2002, pp. 57-69.
Pinto MB, Parente D, Barber JC. Selling open access health care delivery to patients and administrators: what's the hook? Health Mark Q. 2002;19(3):57-69.
Pinto, M. B., Parente, D., & Barber, J. C. (2002). Selling open access health care delivery to patients and administrators: what's the hook? Health Marketing Quarterly, 19(3), 57-69.
Pinto MB, Parente D, Barber JC. Selling Open Access Health Care Delivery to Patients and Administrators: What's the Hook. Health Mark Q. 2002;19(3):57-69. PubMed PMID: 12077810.
* Article titles in AMA citation format should be in sentence-case
TY - JOUR T1 - Selling open access health care delivery to patients and administrators: what's the hook? AU - Pinto,Mary Beth, AU - Parente,Diane, AU - Barber,Joseph C, PY - 2002/6/25/pubmed PY - 2002/7/23/medline PY - 2002/6/25/entrez SP - 57 EP - 69 JF - Health marketing quarterly JO - Health Mark Q VL - 19 IS - 3 N2 - A new concept in health care delivery involves the use of Open Access Scheduling for patients. In an attempt to manage spiraling medical costs and patient care demands many medical practices and managed care organizations are looking for alternative delivery models for health care. Open Access Scheduling has been garnering many advocates and converts from past traditional medical service delivery models. Unfortunately, due to its limited penetration into the medical community, little of Open Access' essential characteristics are generally understood. This paper looks at Open Access from the perspectives of: patients, medical administrators, office staff and providers. We discuss the tenets of Open Access, the benefits from its use, its challenges, and the steps necessary to initiate this type of service delivery. SN - 0735-9683 UR - https://www.unboundmedicine.com/medline/citation/12077810/Selling_open_access_health_care_delivery_to_patients_and_administrators:_what's_the_hook DB - PRIME DP - Unbound Medicine ER -