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Effects of prime task on affective priming by facial expressions of emotion.
Span J Psychol. 2007 Nov; 10(2):209-17.SJ

Abstract

Priming of affective word evaluation by pictures of faces showing positive and negative emotional expressions was investigated in two experiments that used a double task procedure where participants were asked to respond to the prime or to the target on different trials. The experiments varied between-subjects the prime task assignment and the prime-target interval (SOA, stimulus onset asynchrony). Significant congruency effects (that is, faster word evaluation when prime and target had the same valence than when they were of opposite valence) were observed in both experiments. When the prime task oriented the subjects to an affectively irrelevant property of the faces (their gender), priming was observed at SOA 300 ms but not at SOA 1000 ms (Experiment 1). However, when the prime task assignment explicitly oriented the subjects to the valence of the face, priming was observed at both SOA durations (Experiment 2). These results show, first, that affective priming by pictures of facial emotion can be obtained even when the subject has an explicit goal to process a non-affective property of the prime. Second, sensitivity of the priming effect to SOA duration seems to depend on whether it is mediated by intentional or unintentional activation of the valence of the face prime.

Authors+Show Affiliations

Aguado L
Universidad Complutense. laguado@psi.ucm.es
García-Gutierrez A
No affiliation info available
Castañeda E
No affiliation info available
Saugar C
No affiliation info available

MeSH

AdolescentAdultAffectAutomatismCognitionExpressed EmotionFacial ExpressionFemaleHumansMaleReaction TimeVisual PerceptionVocabulary

Pub Type(s)

Journal Article
Research Support, Non-U.S. Gov't

Language

eng

PubMed ID

17992947

Citation

Aguado, Luis, et al. "Effects of Prime Task On Affective Priming By Facial Expressions of Emotion." The Spanish Journal of Psychology, vol. 10, no. 2, 2007, pp. 209-17.
Aguado L, García-Gutierrez A, Castañeda E, et al. Effects of prime task on affective priming by facial expressions of emotion. Span J Psychol. 2007;10(2):209-17.
Aguado, L., García-Gutierrez, A., Castañeda, E., & Saugar, C. (2007). Effects of prime task on affective priming by facial expressions of emotion. The Spanish Journal of Psychology, 10(2), 209-17.
Aguado L, et al. Effects of Prime Task On Affective Priming By Facial Expressions of Emotion. Span J Psychol. 2007;10(2):209-17. PubMed PMID: 17992947.
* Article titles in AMA citation format should be in sentence-case
TY - JOUR T1 - Effects of prime task on affective priming by facial expressions of emotion. AU - Aguado,Luis, AU - García-Gutierrez,Ana, AU - Castañeda,Ester, AU - Saugar,Cristina, PY - 2007/11/13/pubmed PY - 2008/1/4/medline PY - 2007/11/13/entrez SP - 209 EP - 17 JF - The Spanish journal of psychology JO - Span J Psychol VL - 10 IS - 2 N2 - Priming of affective word evaluation by pictures of faces showing positive and negative emotional expressions was investigated in two experiments that used a double task procedure where participants were asked to respond to the prime or to the target on different trials. The experiments varied between-subjects the prime task assignment and the prime-target interval (SOA, stimulus onset asynchrony). Significant congruency effects (that is, faster word evaluation when prime and target had the same valence than when they were of opposite valence) were observed in both experiments. When the prime task oriented the subjects to an affectively irrelevant property of the faces (their gender), priming was observed at SOA 300 ms but not at SOA 1000 ms (Experiment 1). However, when the prime task assignment explicitly oriented the subjects to the valence of the face, priming was observed at both SOA durations (Experiment 2). These results show, first, that affective priming by pictures of facial emotion can be obtained even when the subject has an explicit goal to process a non-affective property of the prime. Second, sensitivity of the priming effect to SOA duration seems to depend on whether it is mediated by intentional or unintentional activation of the valence of the face prime. SN - 1138-7416 UR - https://www.unboundmedicine.com/medline/citation/17992947/Effects_of_prime_task_on_affective_priming_by_facial_expressions_of_emotion_ DB - PRIME DP - Unbound Medicine ER -