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Sustainable food consumption. Product choice or curtailment?

Abstract

Food consumption is an important factor in shaping the sustainability of our food supply. The present paper empirically explores different types of sustainable food behaviors. A distinction between sustainable product choices and curtailment behavior has been investigated empirically and predictors of the two types of behavior have been identified. Respondents were classified into four segments based on their sustainable food behaviors: unsustainers, curtailers, product-oriented consumers, and sustainers. Significant differences between the segments were found with regard to food choice motives, personal and social norms, food involvement, subjective knowledge on sustainable food, ability to judge how sustainably a product has been produced and socio-demographics. It is concluded that distinguishing between behavioral strategies toward sustainable food consumption is important as consumer segments can be identified that differ both in their level of sustainable food consumption and in the type of behavior they employ.

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  • Authors+Show Affiliations

    ,

    Social Sciences Group, Wageningen University, P.O. Box 8130, 6700 EW Wageningen, The Netherlands. Electronic address: muriel.verain@wur.nl.

    ,

    Agricultural Economics Research Institute (LEI), Social Sciences Group, Wageningen University, P.O. Box 29703, 2502 LS The Hague, The Netherlands.

    Social Sciences Group, Wageningen University, P.O. Box 8130, 6700 EW Wageningen, The Netherlands.

    Source

    Appetite 91: 2015 Aug pg 375-84

    MeSH

    Adolescent
    Adult
    Aged
    Agriculture
    Choice Behavior
    Conservation of Natural Resources
    Consumer Behavior
    Diet, Vegetarian
    Feeding Behavior
    Female
    Food Preferences
    Food Supply
    Health Knowledge, Attitudes, Practice
    Humans
    Male
    Meat
    Middle Aged
    Motivation
    Young Adult

    Pub Type(s)

    Journal Article
    Research Support, Non-U.S. Gov't

    Language

    eng

    PubMed ID

    25913683

    Citation

    Verain, Muriel C D., et al. "Sustainable Food Consumption. Product Choice or Curtailment?" Appetite, vol. 91, 2015, pp. 375-84.
    Verain MC, Dagevos H, Antonides G. Sustainable food consumption. Product choice or curtailment? Appetite. 2015;91:375-84.
    Verain, M. C., Dagevos, H., & Antonides, G. (2015). Sustainable food consumption. Product choice or curtailment? Appetite, 91, pp. 375-84. doi:10.1016/j.appet.2015.04.055.
    Verain MC, Dagevos H, Antonides G. Sustainable Food Consumption. Product Choice or Curtailment. Appetite. 2015;91:375-84. PubMed PMID: 25913683.
    * Article titles in AMA citation format should be in sentence-case
    TY - JOUR T1 - Sustainable food consumption. Product choice or curtailment? AU - Verain,Muriel C D, AU - Dagevos,Hans, AU - Antonides,Gerrit, Y1 - 2015/04/23/ PY - 2014/06/13/received PY - 2015/01/17/revised PY - 2015/04/16/accepted PY - 2015/4/28/entrez PY - 2015/4/29/pubmed PY - 2016/2/26/medline KW - Consumption KW - Curtailment KW - Food KW - Segmentation KW - Sustainability KW - Sustainable products SP - 375 EP - 84 JF - Appetite JO - Appetite VL - 91 N2 - Food consumption is an important factor in shaping the sustainability of our food supply. The present paper empirically explores different types of sustainable food behaviors. A distinction between sustainable product choices and curtailment behavior has been investigated empirically and predictors of the two types of behavior have been identified. Respondents were classified into four segments based on their sustainable food behaviors: unsustainers, curtailers, product-oriented consumers, and sustainers. Significant differences between the segments were found with regard to food choice motives, personal and social norms, food involvement, subjective knowledge on sustainable food, ability to judge how sustainably a product has been produced and socio-demographics. It is concluded that distinguishing between behavioral strategies toward sustainable food consumption is important as consumer segments can be identified that differ both in their level of sustainable food consumption and in the type of behavior they employ. SN - 1095-8304 UR - https://www.unboundmedicine.com/medline/citation/25913683/Sustainable_food_consumption__Product_choice_or_curtailment L2 - https://linkinghub.elsevier.com/retrieve/pii/S0195-6663(15)00201-9 DB - PRIME DP - Unbound Medicine ER -