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Comparison of affective and semantic priming in different SOA.
Cogn Process. 2016 Nov; 17(4):357-375.CP

Abstract

Researchers have been at odds on whether affective or semantic priming is faster or stronger. The present study selects a series of facial expression photos and words, which have definite emotional meaning or gender meaning, to set up experiment including both affective and semantic priming. The intensity of emotion and gender information in the prime as well as the strength of emotional or semantic (in gender) relationship between the prime and the target is matched. Three groups of participants are employed separately in our experiment varied with stimulus onset asynchrony (SOA) as 50, 250 or 500 ms. The results show that the difference between two types of priming effect is revealed when the SOA is at 50 ms, in which the affective priming effect is presented when the prime has negative emotion. It indicates that SOA can affect the comparison between the affective and semantic priming, and the former takes the priority in the automatic processing level.

Authors+Show Affiliations

Jiang Z
School of Psychology, Liaoning Normal University, No. 850, Huang He Road, Dalian, Liaoning, 116029, China. jzqcjj@hotmail.com.
Qu Y
Shanghai Onesmart, Education and Training Co., Ltd, 3F, No. 252, Weining Road, Changning District, Shanghai, 200050, China.
Xiao Y
School of Vocational Education, Tianjin University of Technology and Education, No. 1310, Dagunan Road, Hexi District, Tianjin, 300222, China.
Wu Q
School of Psychology, Liaoning Normal University, No. 850, Huang He Road, Dalian, Liaoning, 116029, China.
Xia L
Beijing Institute of Technology, No.5 South Zhongguancun, Street, Haidian District, Beijing, 100081, China.
Li W
College of Preschool and Primary Education, Shenyang Normal University, No. 253, Huanghe Beida Street, Shenyang, 110034, China.
Liu Y
School of Psychology, Liaoning Normal University, No. 850, Huang He Road, Dalian, Liaoning, 116029, China.

MeSH

AdolescentAdultAffectAnalysis of VarianceAssociationCuesFacial ExpressionFemaleHumansPhotic StimulationReaction TimeSemanticsTime FactorsVocabularyYoung Adult

Pub Type(s)

Journal Article

Language

eng

PubMed ID

27342411

Citation

Jiang, Zhongqing, et al. "Comparison of Affective and Semantic Priming in Different SOA." Cognitive Processing, vol. 17, no. 4, 2016, pp. 357-375.
Jiang Z, Qu Y, Xiao Y, et al. Comparison of affective and semantic priming in different SOA. Cogn Process. 2016;17(4):357-375.
Jiang, Z., Qu, Y., Xiao, Y., Wu, Q., Xia, L., Li, W., & Liu, Y. (2016). Comparison of affective and semantic priming in different SOA. Cognitive Processing, 17(4), 357-375.
Jiang Z, et al. Comparison of Affective and Semantic Priming in Different SOA. Cogn Process. 2016;17(4):357-375. PubMed PMID: 27342411.
* Article titles in AMA citation format should be in sentence-case
TY - JOUR T1 - Comparison of affective and semantic priming in different SOA. AU - Jiang,Zhongqing, AU - Qu,Yuhong, AU - Xiao,Yanli, AU - Wu,Qi, AU - Xia,Likun, AU - Li,Wenhui, AU - Liu,Ying, Y1 - 2016/06/25/ PY - 2015/08/12/received PY - 2016/06/15/accepted PY - 2016/10/25/pubmed PY - 2017/2/2/medline PY - 2016/6/26/entrez KW - Affective priming KW - SOA KW - Semantic priming SP - 357 EP - 375 JF - Cognitive processing JO - Cogn Process VL - 17 IS - 4 N2 - Researchers have been at odds on whether affective or semantic priming is faster or stronger. The present study selects a series of facial expression photos and words, which have definite emotional meaning or gender meaning, to set up experiment including both affective and semantic priming. The intensity of emotion and gender information in the prime as well as the strength of emotional or semantic (in gender) relationship between the prime and the target is matched. Three groups of participants are employed separately in our experiment varied with stimulus onset asynchrony (SOA) as 50, 250 or 500 ms. The results show that the difference between two types of priming effect is revealed when the SOA is at 50 ms, in which the affective priming effect is presented when the prime has negative emotion. It indicates that SOA can affect the comparison between the affective and semantic priming, and the former takes the priority in the automatic processing level. SN - 1612-4790 UR - https://www.unboundmedicine.com/medline/citation/27342411/Comparison_of_affective_and_semantic_priming_in_different_SOA_ DB - PRIME DP - Unbound Medicine ER -