Tags

Type your tag names separated by a space and hit enter

The role of flavors in vaping initiation and satisfaction among U.S. adults.
Addict Behav 2019; 99:106077AB

Abstract

BACKGROUND

The prevalence of electronic cigarette use has grown over the past decade, with some users reportedly initiating e-cigarette use primarily due to flavors. This study examined the role of flavors in initiation among adult e-cigarette users, as well as the association of flavors with satisfaction and perceived addiction to vaping.

METHODS

The analysis sample consisted of 1492 current e-cigarette users aged 18 or older, drawn from an online quantitative survey conducted in 2016. Multivariable logistic regression and general linear models were used.

RESULTS

Most current e-cigarette users (62.9%) typically used flavors other than tobacco (including fruit, mint/menthol, sweet, candy, coffee and other), 24.2% typically used tobacco flavors, and 12.9% typically used non-flavored e-cigarettes. Flavor was a common reason for vaping initiation, selected by 29.5% of the sample. Flavor, particularly fruit flavor, was more likely to motivate young adults 18-24 to initiate vaping compared adults 35-44. Those who used flavors, particularly mint/menthol and flavors other than tobacco flavor, had higher odds of reporting high satisfaction with vaping and had higher odds of perceived addiction to vaping than respondents who did not use flavored e-cigarettes.

CONCLUSIONS

Users of flavored e-cigarettes reported greater satisfaction and self-perceived addiction than users of non-flavored e-cigarettes. The appeal of flavors, particularly among young adults, has implications for regulatory policy regarding the marketing and promotion of flavored products. These findings may provide direction for the Food and Drug Administration's plans to restrict flavors other than menthol, mint, and tobacco.

Authors+Show Affiliations

American Heart Association Tobacco Regulation and Addiction Center, 7272 Greenville Avenue, Dallas, TX 75231, USA.American Heart Association Tobacco Regulation and Addiction Center, 7272 Greenville Avenue, Dallas, TX 75231, USA. Electronic address: allison.groom@heart.org.Northwestern University, Feinberg School of Medicine, Department of Preventive Medicine, 420 East Superior Street, Chicago, IL 60611, USA.Boston University, Department of Global Health, 801 Massachusetts Avenue, Crosstown Center, 3rd Floor, Boston, MA 02118, USA.Boston University, Department of Global Health, 801 Massachusetts Avenue, Crosstown Center, 3rd Floor, Boston, MA 02118, USA.American Heart Association Tobacco Regulation and Addiction Center, 7272 Greenville Avenue, Dallas, TX 75231, USA.University of Louisville, Department of Communications, Louisville, KY 40292, USA.University of Louisville, Department of Communications, Louisville, KY 40292, USA.Northwestern University, Feinberg School of Medicine, Department of Preventive Medicine, 420 East Superior Street, Chicago, IL 60611, USA.University of Louisville, Department of Communications, Louisville, KY 40292, USA.Boston University, Department of Global Health, 801 Massachusetts Avenue, Crosstown Center, 3rd Floor, Boston, MA 02118, USA.University of Louisville, Department of Communications, Louisville, KY 40292, USA.University of Louisville, Department of Communications, Louisville, KY 40292, USA.American Heart Association Tobacco Regulation and Addiction Center, 7272 Greenville Avenue, Dallas, TX 75231, USA.University of Mississippi Medical Center, Department of Otolaryngology and Communicative Sciences, 2500 North State Street, Jackson, MS 39216, USA.

Pub Type(s)

Journal Article

Language

eng

PubMed ID

31437770

Citation

Landry, Robyn L., et al. "The Role of Flavors in Vaping Initiation and Satisfaction Among U.S. Adults." Addictive Behaviors, vol. 99, 2019, p. 106077.
Landry RL, Groom AL, Vu TT, et al. The role of flavors in vaping initiation and satisfaction among U.S. adults. Addict Behav. 2019;99:106077.
Landry, R. L., Groom, A. L., Vu, T. T., Stokes, A. C., Berry, K. M., Kesh, A., ... Payne, T. J. (2019). The role of flavors in vaping initiation and satisfaction among U.S. adults. Addictive Behaviors, 99, p. 106077. doi:10.1016/j.addbeh.2019.106077.
Landry RL, et al. The Role of Flavors in Vaping Initiation and Satisfaction Among U.S. Adults. Addict Behav. 2019 Aug 2;99:106077. PubMed PMID: 31437770.
* Article titles in AMA citation format should be in sentence-case
TY - JOUR T1 - The role of flavors in vaping initiation and satisfaction among U.S. adults. AU - Landry,Robyn L, AU - Groom,Allison L, AU - Vu,Thanh-Huyen T, AU - Stokes,Andrew C, AU - Berry,Kaitlyn M, AU - Kesh,Anshula, AU - Hart,Joy L, AU - Walker,Kandi L, AU - Giachello,Aida L, AU - Sears,Clara G, AU - McGlasson,Kathleen L, AU - Tompkins,Lindsay K, AU - Mattingly,Delvon T, AU - Robertson,Rose Marie, AU - Payne,Thomas J, Y1 - 2019/08/02/ PY - 2018/10/16/received PY - 2019/07/31/revised PY - 2019/08/01/accepted PY - 2019/8/23/pubmed PY - 2019/8/23/medline PY - 2019/8/23/entrez KW - Addiction KW - Adults KW - Electronic nicotine delivery systems KW - Flavoring agents KW - Special populations SP - 106077 EP - 106077 JF - Addictive behaviors JO - Addict Behav VL - 99 N2 - BACKGROUND: The prevalence of electronic cigarette use has grown over the past decade, with some users reportedly initiating e-cigarette use primarily due to flavors. This study examined the role of flavors in initiation among adult e-cigarette users, as well as the association of flavors with satisfaction and perceived addiction to vaping. METHODS: The analysis sample consisted of 1492 current e-cigarette users aged 18 or older, drawn from an online quantitative survey conducted in 2016. Multivariable logistic regression and general linear models were used. RESULTS: Most current e-cigarette users (62.9%) typically used flavors other than tobacco (including fruit, mint/menthol, sweet, candy, coffee and other), 24.2% typically used tobacco flavors, and 12.9% typically used non-flavored e-cigarettes. Flavor was a common reason for vaping initiation, selected by 29.5% of the sample. Flavor, particularly fruit flavor, was more likely to motivate young adults 18-24 to initiate vaping compared adults 35-44. Those who used flavors, particularly mint/menthol and flavors other than tobacco flavor, had higher odds of reporting high satisfaction with vaping and had higher odds of perceived addiction to vaping than respondents who did not use flavored e-cigarettes. CONCLUSIONS: Users of flavored e-cigarettes reported greater satisfaction and self-perceived addiction than users of non-flavored e-cigarettes. The appeal of flavors, particularly among young adults, has implications for regulatory policy regarding the marketing and promotion of flavored products. These findings may provide direction for the Food and Drug Administration's plans to restrict flavors other than menthol, mint, and tobacco. SN - 1873-6327 UR - https://www.unboundmedicine.com/medline/citation/31437770/The_role_of_flavors_in_vaping_initiation_and_satisfaction_among_U.S._adults L2 - https://linkinghub.elsevier.com/retrieve/pii/S0306-4603(18)31182-1 DB - PRIME DP - Unbound Medicine ER -