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ACC.20: Impact of social media at the virtual scientific sessions during the COVID-19 pandemic.
Clin Cardiol. 2020 Jul 03 [Online ahead of print]CC

Abstract

BACKGROUND

The COVID-19 pandemic led to the American College of Cardiology (ACC) Annual Scientific Session 2020 (ACC.20) being held as a virtual event.

HYPOTHESIS

Social media activity around a virtual event might be quite different to that of a physical meeting. The goal of this study was to assess impact of ACC.20 through Twitter and compare it to ACC.19.

METHODS

Data were extracted using NodeXL, with analysis in Excel.

RESULTS

ACC.20-related tweeting was demonstrated globally. However tweeting and participants fell substantially for ACC.20. Tweeting, participation and tweet views were overestimated by the most widely used social media analysis tool used at medical conferences (Symplur).

CONCLUSION

Comparing the 2019 and 2020 Scientific Sessions, the global cardiology community continued to communicate despite COVID-19, but with reduced social media activity potentially due to the briefer format, no physical interaction and private virtual chatroom during live sessions, reducing visibility of new cardiology research findings.

Authors+Show Affiliations

Department of Public Health, NHS Education for Scotland, Scotland, UK.Division of Cardiology, University of Arizona, Phoenix, Arizona, USA.

Pub Type(s)

Journal Article

Language

eng

PubMed ID

32618358

Citation

Mackenzie, Graham, and Martha Gulati. "ACC.20: Impact of Social Media at the Virtual Scientific Sessions During the COVID-19 Pandemic." Clinical Cardiology, 2020.
Mackenzie G, Gulati M. ACC.20: Impact of social media at the virtual scientific sessions during the COVID-19 pandemic. Clin Cardiol. 2020.
Mackenzie, G., & Gulati, M. (2020). ACC.20: Impact of social media at the virtual scientific sessions during the COVID-19 pandemic. Clinical Cardiology. https://doi.org/10.1002/clc.23387
Mackenzie G, Gulati M. ACC.20: Impact of Social Media at the Virtual Scientific Sessions During the COVID-19 Pandemic. Clin Cardiol. 2020 Jul 3; PubMed PMID: 32618358.
* Article titles in AMA citation format should be in sentence-case
TY - JOUR T1 - ACC.20: Impact of social media at the virtual scientific sessions during the COVID-19 pandemic. AU - Mackenzie,Graham, AU - Gulati,Martha, Y1 - 2020/07/03/ PY - 2020/04/30/received PY - 2020/05/01/accepted PY - 2020/7/4/entrez KW - ACC20 KW - Covid-19 KW - Virtual ACC Scientific Sessions KW - impact of social media JF - Clinical cardiology JO - Clin Cardiol N2 - BACKGROUND: The COVID-19 pandemic led to the American College of Cardiology (ACC) Annual Scientific Session 2020 (ACC.20) being held as a virtual event. HYPOTHESIS: Social media activity around a virtual event might be quite different to that of a physical meeting. The goal of this study was to assess impact of ACC.20 through Twitter and compare it to ACC.19. METHODS: Data were extracted using NodeXL, with analysis in Excel. RESULTS: ACC.20-related tweeting was demonstrated globally. However tweeting and participants fell substantially for ACC.20. Tweeting, participation and tweet views were overestimated by the most widely used social media analysis tool used at medical conferences (Symplur). CONCLUSION: Comparing the 2019 and 2020 Scientific Sessions, the global cardiology community continued to communicate despite COVID-19, but with reduced social media activity potentially due to the briefer format, no physical interaction and private virtual chatroom during live sessions, reducing visibility of new cardiology research findings. SN - 1932-8737 UR - https://www.unboundmedicine.com/medline/citation/32618358/ACC.20:_Impact_of_social_media_at_the_virtual_scientific_sessions_during_the_COVID-19_pandemic L2 - https://doi.org/10.1002/clc.23387 DB - PRIME DP - Unbound Medicine ER -
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