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Acceptance and willingness to pay under the different COVID-19 vaccines: A contingent valuation method.
Res Social Adm Pharm. 2022 11; 18(11):3911-3919.RS

Abstract

BACKGROUND

The COVID-19 vaccine is recognized as a novel tool in the battle against COVID-19. Recently, there were several types of vaccines that have a different effectiveness and safety profile. Understanding the vaccine acceptance and willingness to pay (WTP) are essential to develop a strategic plan to increase the rate of COVID-19 vaccination uptake.

OBJECTIVES

To assess the acceptance and WTP for a COVID-19 Vaccine in Thailand using the contingent valuation method (CVM). Additionally, to identify the factors that affect the acceptance and the amount of WTP for a COVID-19 Vaccine.

METHODS

We conducted a cross-sectional survey using a payment card approach with open-ended questions during September 2021. Three hypothetical COVID-19 vaccines (Vaccines A, B, and C) in two scenarios were employed. Data were collected from 752 people. Multivariate logistic regression was performed to assess the predictors of vaccine acceptance. Multiple linear regression was used to analyze factors associated with the maximum amount WTP for a vaccine.

RESULTS

Of 742 respondents, the highest acceptance was vaccine C (70.71%), followed by B (17.72%) and A (11.57%). Similarly, 53.87%, 41.44%, and 36.21% of the respondents expressed WTP for vaccine C, B and A, respectively. The maximum amount WTP for vaccine C was US$46, followed by B (US$35) and A (US$32). Factors affecting acceptance included monthly salary, region of residence, education, perceived risk of COVID-19 infection, knowledge and attitude about the COVID-19 vaccine. In addition, monthly salary, region of residence, education and knowledge on COVID-19 vaccine were related to maximum amount WTP.

CONCLUSION

Acceptance and WTP depends on vaccine characteristics. Educational campaigns should be implemented to improve people's awareness, knowledge, and attitude towards COVID-19 vaccines to increase the vaccines' acceptance. To increase the rate of vaccination, the Thai government needs to allow freedom of choice on vaccines, while considering effectiveness and safety issues.

Authors+Show Affiliations

Faculty of Public Health and Allied Health Sciences, Praboromarajchanok Institute, Thailand. Electronic address: vanida@scphc.ac.th.Department of Pharmacy, Faculty of Pharmacy, Mahidol University, Thailand.Department of Community Medicine and Family Medicine, Faculty of Medicine, Thammasat University, Thailand.

Pub Type(s)

Journal Article

Language

eng

PubMed ID

35691798

Citation

Prasert, Vanida, et al. "Acceptance and Willingness to Pay Under the Different COVID-19 Vaccines: a Contingent Valuation Method." Research in Social & Administrative Pharmacy : RSAP, vol. 18, no. 11, 2022, pp. 3911-3919.
Prasert V, Thavorncharoensap M, Vatcharavongvan P. Acceptance and willingness to pay under the different COVID-19 vaccines: A contingent valuation method. Res Social Adm Pharm. 2022;18(11):3911-3919.
Prasert, V., Thavorncharoensap, M., & Vatcharavongvan, P. (2022). Acceptance and willingness to pay under the different COVID-19 vaccines: A contingent valuation method. Research in Social & Administrative Pharmacy : RSAP, 18(11), 3911-3919. https://doi.org/10.1016/j.sapharm.2022.06.001
Prasert V, Thavorncharoensap M, Vatcharavongvan P. Acceptance and Willingness to Pay Under the Different COVID-19 Vaccines: a Contingent Valuation Method. Res Social Adm Pharm. 2022;18(11):3911-3919. PubMed PMID: 35691798.
* Article titles in AMA citation format should be in sentence-case
TY - JOUR T1 - Acceptance and willingness to pay under the different COVID-19 vaccines: A contingent valuation method. AU - Prasert,Vanida, AU - Thavorncharoensap,Montarat, AU - Vatcharavongvan,Pasitpon, Y1 - 2022/06/05/ PY - 2022/02/08/received PY - 2022/04/05/revised PY - 2022/06/03/accepted PY - 2022/6/13/pubmed PY - 2022/9/28/medline PY - 2022/6/12/entrez KW - Acceptance KW - Contingent valuation method KW - Covid-19 KW - Vaccine KW - Willingness to pay SP - 3911 EP - 3919 JF - Research in social & administrative pharmacy : RSAP JO - Res Social Adm Pharm VL - 18 IS - 11 N2 - BACKGROUND: The COVID-19 vaccine is recognized as a novel tool in the battle against COVID-19. Recently, there were several types of vaccines that have a different effectiveness and safety profile. Understanding the vaccine acceptance and willingness to pay (WTP) are essential to develop a strategic plan to increase the rate of COVID-19 vaccination uptake. OBJECTIVES: To assess the acceptance and WTP for a COVID-19 Vaccine in Thailand using the contingent valuation method (CVM). Additionally, to identify the factors that affect the acceptance and the amount of WTP for a COVID-19 Vaccine. METHODS: We conducted a cross-sectional survey using a payment card approach with open-ended questions during September 2021. Three hypothetical COVID-19 vaccines (Vaccines A, B, and C) in two scenarios were employed. Data were collected from 752 people. Multivariate logistic regression was performed to assess the predictors of vaccine acceptance. Multiple linear regression was used to analyze factors associated with the maximum amount WTP for a vaccine. RESULTS: Of 742 respondents, the highest acceptance was vaccine C (70.71%), followed by B (17.72%) and A (11.57%). Similarly, 53.87%, 41.44%, and 36.21% of the respondents expressed WTP for vaccine C, B and A, respectively. The maximum amount WTP for vaccine C was US$46, followed by B (US$35) and A (US$32). Factors affecting acceptance included monthly salary, region of residence, education, perceived risk of COVID-19 infection, knowledge and attitude about the COVID-19 vaccine. In addition, monthly salary, region of residence, education and knowledge on COVID-19 vaccine were related to maximum amount WTP. CONCLUSION: Acceptance and WTP depends on vaccine characteristics. Educational campaigns should be implemented to improve people's awareness, knowledge, and attitude towards COVID-19 vaccines to increase the vaccines' acceptance. To increase the rate of vaccination, the Thai government needs to allow freedom of choice on vaccines, while considering effectiveness and safety issues. SN - 1934-8150 UR - https://www.unboundmedicine.com/medline/citation/35691798/Acceptance_and_willingness_to_pay_under_the_different_COVID_19_vaccines:_A_contingent_valuation_method_ DB - PRIME DP - Unbound Medicine ER -