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The victims, villains and heroes of 'panic buying': News media attribution of responsibility for COVID-19 stockpiling.
J Sociol (Melb). 2023 Jun; 59(2):580-599.JS

Abstract

Societies often respond to a crisis by attributing blame to some groups while constructing others as victims and heroes. While it has received scant sociological attention, 'panic buying' is a critical indicator of such public sentiment at the onset of a crisis, and thus a crucial site for analysis. This article traces dynamics of blame in news media representations of an extreme period of panic buying during COVID-19 in Australia. Analysis reveals that lower socio-economic and ethnically diverse consumers were blamed disproportionately. Unlike wealthier consumers who bulk-bought online, shoppers filling trollies in-store were depicted as selfish and shameful, described using dehumanising language, and portrayed as 'villains' who threatened social order. Supermarkets were cast simultaneously as 'victims' of consumer aggression and 'heroes' for their moral leadership, trustworthiness and problem-solving. This portrayal misunderstands the socio-emotional drivers of panic buying, exacerbates stigma towards already disadvantaged groups, and veils the corporate profiteering that encourages stockpiling.

Authors+Show Affiliations

, AustraliaLa Trobe University., AustraliaDeakin University., AustraliaLa Trobe University., AustraliaMonash University., AustraliaLa Trobe University.

Pub Type(s)

News

Language

eng

PubMed ID

37168608

Citation

Phillips, Tarryn, et al. "The Victims, Villains and Heroes of 'panic Buying': News Media Attribution of Responsibility for COVID-19 Stockpiling." Journal of Sociology (Melbourne, Vic.), vol. 59, no. 2, 2023, pp. 580-599.
Phillips T, Vargas C, Graham M, et al. The victims, villains and heroes of 'panic buying': News media attribution of responsibility for COVID-19 stockpiling. J Sociol (Melb). 2023;59(2):580-599.
Phillips, T., Vargas, C., Graham, M., Couch, D., & Gleeson, D. (2023). The victims, villains and heroes of 'panic buying': News media attribution of responsibility for COVID-19 stockpiling. Journal of Sociology (Melbourne, Vic.), 59(2), 580-599. https://doi.org/10.1177/14407833211057310
Phillips T, et al. The Victims, Villains and Heroes of 'panic Buying': News Media Attribution of Responsibility for COVID-19 Stockpiling. J Sociol (Melb). 2023;59(2):580-599. PubMed PMID: 37168608.
* Article titles in AMA citation format should be in sentence-case
TY - JOUR T1 - The victims, villains and heroes of 'panic buying': News media attribution of responsibility for COVID-19 stockpiling. AU - Phillips,Tarryn, AU - Vargas,Carmen, AU - Graham,Melissa, AU - Couch,Danielle, AU - Gleeson,Deborah, Y1 - 2021/11/26/ PY - 2023/5/12/medline PY - 2023/5/12/pubmed PY - 2023/5/11/entrez KW - COVID-19 KW - heroes KW - media analysis KW - news media KW - panic buying KW - victims SP - 580 EP - 599 JF - Journal of sociology (Melbourne, Vic.) JO - J Sociol (Melb) VL - 59 IS - 2 N2 - Societies often respond to a crisis by attributing blame to some groups while constructing others as victims and heroes. While it has received scant sociological attention, 'panic buying' is a critical indicator of such public sentiment at the onset of a crisis, and thus a crucial site for analysis. This article traces dynamics of blame in news media representations of an extreme period of panic buying during COVID-19 in Australia. Analysis reveals that lower socio-economic and ethnically diverse consumers were blamed disproportionately. Unlike wealthier consumers who bulk-bought online, shoppers filling trollies in-store were depicted as selfish and shameful, described using dehumanising language, and portrayed as 'villains' who threatened social order. Supermarkets were cast simultaneously as 'victims' of consumer aggression and 'heroes' for their moral leadership, trustworthiness and problem-solving. This portrayal misunderstands the socio-emotional drivers of panic buying, exacerbates stigma towards already disadvantaged groups, and veils the corporate profiteering that encourages stockpiling. SN - 1440-7833 UR - https://www.unboundmedicine.com/medline/citation/37168608/The_victims,_villains_and_heroes_of_'panic_buying':_News_media_attribution_of_responsibility_for_COVID-19_stockpiling. DB - PRIME DP - Unbound Medicine ER -
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